Are You Building or Diminishing Your Team? with Doug Crandall
Are you building your people or diminishing them with every conversation?
Join Estelle Read with Doug Crandall, Head of Teaching at The Referent Group and author of Building or Diminishing.
Discover a simple, human lens for leadership visibility, personal branding and thought leadership that helps you expect excellence while growing calm confidence in others.
What You Will Learn:
💡 How to tell if you are building or diminishing people in daily moments
💡 The four styles, Builder, Driver, Cheerleader, Belittler, and what each creates
💡 How to be unapologetically demanding and relentlessly positive at once
💡 How to build confidence while still asking for high standards
💡 How to spot your default style at work and at home, and close the gap
💡 Three simple moves, reflection, one clear action, and honest feedback, to grow as a Builder
Here's to your leadership development and personal growth!
Estelle Read, Bestselling Author, Leadership Coach & Host of Optimising Leader Brilliance
Chapters below 👇
00:00 Episode Highlights
00:48 Host Welcome
01:14 Meet Doug Crandall
02:24 The Four Leadership Instincts
14:58 Subscribe
15:19 The Belittler & The Builder
29:12 Three Strategies & Resources
30:07 Strategy 1: Building or Diminishing?
42:21 Pause, Reflect, Act
42:52 Coaching Questions
44:12 Outro & Disclaimer
📱FOLLOW OR CONTACT:
⭐ GUEST: Doug Crandall, buildingordiminishing.com/, www.linkedin.com/...oug-crandall-585a4
⭐ HOST: Estelle Read linktr.ee/EstelleAtBeee or @EstelleReadCoach
🧰 ACCESS FREE RESOURCES & TOOLS:
⭐Want a summary of today’s learnings?
Subscribe to Estelle Read’s blog, The Brilliant Leader’s Notebook, to get the key takeaways from every single episode: mailchi.mp/a0cfa5a8a10c/8chmrywh3r
⭐Find Out Which of the 7 Leadership Saboteurs is Holding You Back by Completing the Scorecard:
estelle-read.scoreapp.com/
⭐Download Estelle’s Free Journal & Self-Coaching Tool:
mailchi.mp/...ance-outer-shine-journal
⭐Access Other Free Resources:
estelleread.com/resources/
❤️ CAN YOU HELP?
We bring this show to you for free. You can help us keep growing and going by taking 30 seconds to:
🔔 Subscribe or follow so you never miss an episode.
📨 Share the show with a friend.
✍️ Leave a review to help others find us.
Thanks for your support!
🗓️ BOOK A 15 FREE DISCOVERY CALL:
⭐calendly.com/...-minute-discovery-call
🧠ESTELLE READ’S COACHING PROGRAMMES:
⬆️The Optimised Leader Programme: NEXT LEVEL:
estelleread.com/...adership-programme/
🎇The Resilient Leader Programme: SHINE:
estelleread.com/...coaching-programme/
📓BUY ESTELLE READ’S BESTSELLING BOOK:
Inner Brilliance · Outer Shine: 10 Antidotes to Imposter Syndrome, Workaholism and Stress: www.amazon.co.uk/...ism/dp/1789048036/
🎧LISTEN OR WATCH ON ALTERNATIVE PLATFORMS📺
⭐Listen on your favourite podcast platform here: pod.link/1515648162
⭐Watch on YouTube: www.youtube.com/...stelleRead/podcasts
⚠️ DICLAIMER
This podcast is for informational purposes only and should not be considered professional advice. Please consult a qualified professional for specific advice. Don’t suffer alone ❤️.
#leadershipdevelopment #leadership #thoughtleadership
Join Estelle Read with Doug Crandall, Head of Teaching at The Referent Group and author of Building or Diminishing.
Discover a simple, human lens for leadership visibility, personal branding and thought leadership that helps you expect excellence while growing calm confidence in others.
What You Will Learn:
💡 How to tell if you are building or diminishing people in daily moments
💡 The four styles, Builder, Driver, Cheerleader, Belittler, and what each creates
💡 How to be unapologetically demanding and relentlessly positive at once
💡 How to build confidence while still asking for high standards
💡 How to spot your default style at work and at home, and close the gap
💡 Three simple moves, reflection, one clear action, and honest feedback, to grow as a Builder
Here's to your leadership development and personal growth!
Estelle Read, Bestselling Author, Leadership Coach & Host of Optimising Leader Brilliance
Chapters below 👇
00:00 Episode Highlights
00:48 Host Welcome
01:14 Meet Doug Crandall
02:24 The Four Leadership Instincts
14:58 Subscribe
15:19 The Belittler & The Builder
29:12 Three Strategies & Resources
30:07 Strategy 1: Building or Diminishing?
42:21 Pause, Reflect, Act
42:52 Coaching Questions
44:12 Outro & Disclaimer
📱FOLLOW OR CONTACT:
⭐ GUEST: Doug Crandall, buildingordiminishing.com/, www.linkedin.com/...oug-crandall-585a4
⭐ HOST: Estelle Read linktr.ee/EstelleAtBeee or @EstelleReadCoach
🧰 ACCESS FREE RESOURCES & TOOLS:
⭐Want a summary of today’s learnings?
Subscribe to Estelle Read’s blog, The Brilliant Leader’s Notebook, to get the key takeaways from every single episode: mailchi.mp/a0cfa5a8a10c/8chmrywh3r
⭐Find Out Which of the 7 Leadership Saboteurs is Holding You Back by Completing the Scorecard:
estelle-read.scoreapp.com/
⭐Download Estelle’s Free Journal & Self-Coaching Tool:
mailchi.mp/...ance-outer-shine-journal
⭐Access Other Free Resources:
estelleread.com/resources/
❤️ CAN YOU HELP?
We bring this show to you for free. You can help us keep growing and going by taking 30 seconds to:
🔔 Subscribe or follow so you never miss an episode.
📨 Share the show with a friend.
✍️ Leave a review to help others find us.
Thanks for your support!
🗓️ BOOK A 15 FREE DISCOVERY CALL:
⭐calendly.com/...-minute-discovery-call
🧠ESTELLE READ’S COACHING PROGRAMMES:
⬆️The Optimised Leader Programme: NEXT LEVEL:
estelleread.com/...adership-programme/
🎇The Resilient Leader Programme: SHINE:
estelleread.com/...coaching-programme/
📓BUY ESTELLE READ’S BESTSELLING BOOK:
Inner Brilliance · Outer Shine: 10 Antidotes to Imposter Syndrome, Workaholism and Stress: www.amazon.co.uk/...ism/dp/1789048036/
🎧LISTEN OR WATCH ON ALTERNATIVE PLATFORMS📺
⭐Listen on your favourite podcast platform here: pod.link/1515648162
⭐Watch on YouTube: www.youtube.com/...stelleRead/podcasts
⚠️ DICLAIMER
This podcast is for informational purposes only and should not be considered professional advice. Please consult a qualified professional for specific advice. Don’t suffer alone ❤️.
#leadershipdevelopment #leadership #thoughtleadership
Oct 19, 2026





